CASE STUDIES

Deploying quality and speed of service​

Marketing Solutions,

BRIEF

A premium South African retailer required distribution and installation of specialized point of sale material-lightboxes, fabric frames, replacement prints, wallpapers and vinyls supplied as part of a special project. They required both quality and speed of service.

APPROACH

  • Smollan partnered with a leading display installation company
  • Training was done for in store personnel to ensure they could change out existing store point of sale materials
  • Hardware was supplied for new stores ​so that installations could be maintained
  • Quality checks were done after installation to ensure compliance

RESULTS

  • Within a 2 week period, 12,000m2 of prints were produced and installed
  • We installed lightboxes at all allocated till points as well as all hanging and escalator branding with scaffolding included
  • 100% compliance achieved in installation quality and timings

We installed lightboxes at all allocated till points as well as all hanging and escalator branding with scaffolding included.