SALES & RETAIL EXECUTION
We design leading Sales and Retail Execution solutions to optimise the availability and visibility of our clients’ brands at the point of purchase across multiple retail environments. By ensuring that all the fundamental sales metrics are in place, we make it easier for the shopper to pick your brand.
Our talented sales and merchandising teams are digitally enabled through our integrated technology solutions to effectively track and measure key sales and execution metrics and provide real-time status reports on execution standards and performance.
Through our accredited learning and development programs, we build powerful teams that effectively build and leverage
Driving sales into the right retail environments, at the right time is key in increasing the reach, availability and visibility of a brand. Our talented field sales teams are trained and equipped to build relationships with key stakeholders across multiple retail environments to optimise the presence of our clients’ brands across outlets.
Smollan have an extensive track record of implementing best-in-class merchandising principles to ensure our clients’ brands are always available, visible and positioned to deliver impact at the point-of-purchase.
VISUAL MERCHANDISING AND POINT OF SALE EXECUTION
Our visual merchandising team are skilled at installing displays that attract, engage and influence purchase in store. With a national footprint and established relationships with retailers, we deliver exceptional speed-to-market and promotional compliance.
Ave. number of items in a typical grocery store
Increase in retail execution KPI’s when using Smollan SOP’s
Of consumers select a retailer based on range and assortment
MEET OUR EXPERTS
Meet our subject matter and regional experts from Smollan Asia Pacific.
This team takes a collaborative approach to delivering solutions for our clients, informed by their diversity of skill and experience and a deep understanding of the retail industry and client needs.
With 5 years in hospitality and over 2 years with DKSH Smollan, Jonathan brings with him an understanding of the service industry both from an operational and managerial point of view to build, develop and co-ordinate regional clients to drive growth and innovation.
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Asia Retail 5 years from now
Asia is growing exponentially. While some cities are embracing manufacturing, others dabble in innovation and next-generation tech. But at the core of it is something nobody can deny; Asia is evolving. And as it changes, its retail trends continue to morph and take new shapes.