Core Business
Affordable clothing, footwear, and homeware
108+
years of history
1,041+
stores across 5 countries
#1
baby and kids wear value retailer in South Africa
The challenges
Magento platform causing operational paralysis for this retail giant:
- Frequent site crashes during peak shopping periods
- 3-6 month development cycles for basic features
- Required 10 full-time developers just to function
- P&L not optimal (Costs vs. Revenue)
- Broken PIM integrations causing data chaos
- Mindset “We do everything internally”
The solution
- Migration to Shopify Plus enterprise platform with 99.9% uptime guarantee
- Implementation of Middleware & PIM integrations to eliminate PIM failures and ensure real-time data synchronization to Shopify plus
- Deployment of AI-powered product recommendations and intelligent search capabilities powered by our eCommerce Blueprint
- Advanced payment infrastructure with multiple payment options and automated refund processing
- Omnichannel integration connecting online and in-store experiences with click & collect, unified inventory, and seamless returns
Impact
- 25% increase in online sales through improved reliability and conversion rate
- 40% reduction in cart abandonment rate through streamlined checkout and payment options
- 60% faster page load times enhancing customer experience and SEO performance
- Zero-developer dependency model achieved with complete operational independence. Transformed the speed to deploy features.
- P&L improvement – Margin & Profit improvement
