We help brands & retailers win at the point of purchase

If you're looking for solutions that deliver growth, we'd love to help

What makes us different

When it comes to solutions at the point of purchase, our differentiators are tough to match

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Enduring partnerships

with some of the world’s most renowned brands and retailers

Our reputation for trust and reliability spans over 90 years.

And today we offer the same quality, value and ease of doing business that we’ve been famous for since 1931.

People and technology, in sync

to deliver more intelligent operations

Smollan brings together thousands of people in stores, powered by data and enabled by technology we’re custom-built for retail.

This combination ensures our teams are faster, more precise and efficient – all to create the greatest returns for your business.

Unrivalled global reach

to over 20 million shoppers each year

Our operations across 61 markets brings you access to best practice and tried-and-tested learnings on how to win in retail.

Whatever your category or channel focus - we’ve been there.

75,000 passionate Smollan people

representing your business at the point of purchase

Our scale means more people to serve you better. Our scale means more people to serve you better.

It’s engaged, capable talent at the front lines, passionate about making an impact, that make the Smollan difference.

Proven Results

125k+

retail outlets visited on
a daily basis

327

clients across
61 countries

4m+

daily data points collected

78%

of global clients represented across
over 10 countries

Our Purpose

We exist to

Create growth for clients

We design, build and manage solutions that help our clients grow by winning at the point of purchase

Transform the lives of our people

We bring people into the workplace and create the opportunity for careers that transform lives

Clients who trust Smollan

We pride ourselves in partnering with our clients to help them achieve reliable growth by winning at the point of purchase

If you’re looking for solutions that drive impact at the point of purchase, we’d love to help.