What we do

No one reaches more customers, shopping baskets, types of retail, points of purchase. No one knows retail like Smollan

At Smollan, we create and deliver solutions that help brands and retailers win across the physical and digital retail landscape. Our diverse capabilities work together to deliver intelligent, end-to-end retail execution and experiences - directed by data, enabled by technology, and powered by people.

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Our solutions

Retail worker arranging dairy products on a supermarket shelf Immersive retail brand activation display inside a store environment Two professionals reviewing retail data insights on a tablet
Retail worker arranging dairy products on a supermarket shelf

Sales & Merchandising

We ensure availability, visibility & communication of your brand at shelf to drive growth across channels.

Immersive retail brand activation display inside a store environment

Activation & Experience

We craft impactful activations and experiences that influence consumer’s brand choices.

Two professionals reviewing retail data insights on a tablet

Data & Technology

We power precision in retail through data, software, and AI.

PROVEN RESULTS

235K+

retail outlets visited on a daily basis

1350

clients across 61 countries

75K+

brands represented

78%

of global clients represented across over 10 countries

GLOBAL RETAIL LANDSCAPE

Helping brands and retailers win across physical and digital retail

Smollan helps our clients win across physical retail channels by ensuring availability, visibility and experiential excellence. Turning stores into consistent, high-performing growth engines across markets and formats.
PHYSICAL RETAIL

Commerce that takes place in real-world store environments where shoppers interact with products and brands in person.

Physical Retail about PHYSICAL RETAIL
Shopper making an online purchase on a smartphone using a credit card
DIGITAL RETAIL

Commerce that takes place through online channels where consumers discover, evaluate, and purchase products using connected devices.  

Digital Retail about DIGITAL RETAIL