Real-time retail intelligence that drives results
We turn complex retail data into clear, actionable intelligence that drives smarter decisions and measurable growth.
By unifying data across channels and applying advanced analytics, we give you the visibility and insight needed to optimise performance, strengthen collaboration and win at every point of purchase.
Retail & Commercial Intelligence
Turning complex retail data into clear, actionable insight for commercial, category, and leadership teams. Enabling proactive, insight-led planning across pricing, promotions, and supplier collaboration - supporting faster decisions and stronger commercial performance.
Sales & Stock Analytics
Automated, near real-time reporting on sales, stock levels, availability, and promotional performance - enabling faster intervention, reduced out-of-stocks, and improved sell-through.
Forecasting & Pricing Optimisation
AI-driven tools that improve demand forecasting, pricing decisions, and promotional planning by analysing historical trends, live performance, and predictive signals.
Retail Monetisation
Solutions that help retailers and brands unlock new revenue streams by monetising data and retail media. Connecting shopper insights, campaign execution, and measurable ROI across physical and digital touchpoints.
Category & Space Management
Data-led solutions and advisory services that improve assortment effectiveness, shelf space productivity, and category growth.
Assortment & Planogram Automation
Automated planning tools that optimise product placement, shelf layouts, and range decisions. Ensuring the right products are in the right space at the right time.
Category Advisory
Expert-led support combining data insight and retail experience to improve in-store category performance, supplier collaboration, and shopper conversion.
Performance Tracking
Ongoing visibility of category market share, pricing competitiveness, distribution, and execution quality - enabling continuous optimisation.
Digital Commerce Intelligence
Digital Commerce Intelligence helps brands win on the digital shelf by turning online performance data into clear, actionable insight. By understanding how products perform across eCommerce platforms and online marketplaces, our solutions improve discoverability, conversion, and consistency, driving stronger digital commerce performance.
Digital Shelf Analytics
Tracking visibility, content quality, pricing, promotions, and availability across retailer websites to identify gaps and growth opportunities in digital commerce.
ePerfect Store
A scorecard-driven framework that defines, measures, and improves ideal digital shelf execution for every SKU across every retailer, turning standards into performance.
Customer Data Management
Collecting, organising, and activating customer data to improve segmentation, targeting, personalisation, and commercial decision-making across marketing and sales.
Frequently Asked Questions
Retail intelligence and insight platforms combine sales, stock, pricing, promotion, execution and digital commerce data in one decision environment. Smollan uses advanced analytics to turn this information into priorities for commercial, category and operational teams.
Retail intelligence helps organisations understand what is happening, why it is happening and where to act. Smollan provides near real-time visibility across physical and digital retail so decisions can be based on current evidence rather than disconnected reports.
Brands can use retail data to compare performance, identify gaps and direct resources towards the greatest opportunity. Smollan translates complex data into prioritised actions across sales, stock, pricing, promotion, category and execution.
Predictive analytics supports growth by estimating future demand and likely outcomes before decisions are made. Smollan uses predictive signals to improve forecasting, pricing, promotional planning and resource allocation.
Businesses improve pricing and promotions by combining historical results, current performance and competitive signals. Smollan’s analytics tools help teams assess effectiveness, forecast outcomes and identify where price or promotional plans should change.
Digital commerce intelligence measures product visibility, content quality, pricing, promotion, availability and conversion across retailer websites and marketplaces. Smollan turns these signals into actions that improve digital shelf performance.
Category management data helps retailers and brands evaluate assortment, shelf space, pricing and product performance. Smollan combines analytics with category expertise to improve range decisions, shelf productivity and category growth.
Smollan connects retail analytics with real execution across physical and digital channels. Its platforms combine commercial data, field insight and AI-driven analysis so teams can move from a finding to a practical action more quickly.
Ready to turn retail data into a growth advantage?
Let’s transform insight into measurable impact across your retail ecosystem.