Our Solutions
What we do
Our diverse capabilities work together to deliver intelligent, end-to-end retail execution and experiences - directed by data, enabled by technology, and powered by people.

Sales & Merchandising

Sales

Merchandising

Activation & experience

Creative

Experiential

Retail Design

Data & technology

Intelligence & Insight Platforms

Operations Enablement

Enterprise Technology
Where we do it
We create and deliver solutions that help brands and retailers win across the physical and digital retail landscape.

Physical Retail

Digital Retail
Resources
Team Smollan
Offices

Portugal

Empowering brands through two decades of retail excellence and business development in Portugal

Head Office

Parque de Ciência e Tecnologia
Edifício Qualidade
Porto Salvo, Lisbon
C2, 1A, 2740-120
Portugal

Get directions

Overview

A trusted partner in the portuguese retail market

A cornerstone of the regional retail landscape since 2002, formerly operating as SelPlus. We specialize in high-impact business development, connecting brands with consumers through deep expertise in FMCG, Technology, Health, and Telecommunications.

Our team provides end-to-end solutions, from sales and retail execution to sophisticated data analytics. As a certified leader in quality and social responsibility, we offer clients a gateway to the Portuguese market that balances global standards with local agility.

We turn complex channel dynamics into growth opportunities, ensuring your brand wins across every point of purchase.

Global strength, delivered through local expertise

Smollan in Portugal (formerly SelPlus) transitioned the Smollan brand in 2025. The transition built on an established market presence, with the same team, expertise, and service quality continuing to support clients.

Now part of a global network, Smollan in Portugal combines deep local knowledge with global scale, insight, and innovation. Clients benefit from a more connected, consistent approach, with access to shared best practices, advanced technology, and cross-market intelligence, delivering impactful retail solutions where local expertise meets global capability.

Smollan Portugal | Retail Execution & Field Marketing

Careers

Whoever you are, you’re welcome at Smollan

We are a company for people, by people. We’re committed to building a business that represents diverse groups, where everyone is treated equally, and people feel they belong, and are valued and respected.

Looking to join Team Smollan and grow your career? We constantly have exciting opportunities that could transform your life.

join team smollan